Adsterra Review: How Much Can You Make From Their Ads?



Adsterra geo-targeting is great for advertisers, and a huge part of it being their end publisher. You can choose to show different ads for different segments of your traffic based on geo-targeted information. You do not need to claim that you live primarily in one country and you can accommodate audiences from different geographic backgrounds.

Many users consider Adsterra a good medium to high tier ad network with a 4.6 on a five-point scale. This is not the best option for newbies or small publishers due to their traffic requirements and payment thresholds. Conversely, their performance tends to drop when you reach a certain level of site size, when your audience disables pop-ups.

Adsterra Review: How Much Can You Make From Their Ads?

Adsterra is an ad network that can be very beneficial for both publishers and advertisers. Advertisers only get value if the publisher network is good, and publishers get value only if the advertisers are effective.

Adsterra review

Adsterra was founded in 2013 in Scotland and has since expanded worldwide. They serve tens of billions of impressions every month with geo-targeted ads. They have over 8000 publishers spread across the globe and expand every year.

The network offers pay-per-action, per-click, and per-view ad options, so publishers can get paid in almost any way. This is valuable because it means you can decide which type of ad to use based on your traffic and typical usage patterns.

If you have a highly engaged audience that clicks on links and ads frequently, CPC or CPC ads can be much better.

If your audience is larger but less engaged, you can still monetize it well with CPM ads. They offer many different ad formats and sizes:

  1. Ranked banners are displayed in sizes 468 × 60, 728 × 90 and 320 × 50.
  2. Rectangular display ads in sizes 300 × 250 and 800 × 440.
  3. Vertical banners in skyscraper format 160 × 300 or 160 × 600.
  4. Pop-up ads that open in new tabs or new windows without distracting attention.
  5. Direct link ads that appear in the text and act like regular links.
  6. Video ads at the start of the video to appear before the embedded videos on the publisher's site.
  7. Advertising  push notifications ‌  available for both desktop and mobile platforms.
  8. Interstitial ads that appear on the screen like pop-up timed lightboxes.

All ad formats are available for both desktop and mobile devices.

Many people love their pop-up ads because they are minimally intrusive and their network requires a certain level of quality, so these ads tend to be of value and not spam. Video ads tend to have high engagement,  push notifications ‌  can work very well for certain segments of users, and interstitials are highly visible.

Adsterra has two types of accounts in the overview that you can start. You can participate in their managed platform where their experienced account managers take over and oversee your ad to get the most out of your ad. This applies primarily to the advertiser. publishers usually do not need hands, and they will not want to transfer site editing rights to someone outside their organization.

Self-service advertising platform

At the same time, Adsterra operates a self-service platform where advertisers can view and buy ads directly, managing it all on their own. It accesses the same network and has all the same capabilities as the managed platform, but it just doesn't have experienced managers to handle complex situations or directly apply their knowledge of the network.

What about these requirements?

  • Publishers must have at least 5,000 impressions per month to be able to use pop-ups.
  • Publishers must have at least 50,000 impressions per month to be able to use display banners.
  • Publishers cannot engage in adult content or illegal content.

Adsterra advantages

The  Adsterra review ‌  has a lot of interesting things. It is a good, reliable network that has worked to minimize the number of low quality advertisers and publishers that many other networks suffer from. As such, it is generally a great option for people who fit their needs.

Adsterra's focus on pop-under ads is by far their greatest strength. They may offer many different ad formats, but they've invested the most in their pop-up technology and this is what most advertisers will look for. This is a kind of self-fulfilling prophecy; they have a reputation for one type of ad, so people who subscribe look for that type of ad and their other offers fade into the background.

So the advice for you is to use Adsterra for their pop-ups and other specialized ad networks for other ad formats. Using two networks, each with its own characteristics, works better than using one. If on the network, each format works by half.

Adsterra's second biggest advantage is its account managers. Publishers get a personal account manager, while advertisers can choose a self-service platform or use an account manager. When an account manager is involved, the quality level of ad delivery is enhanced because of their knowledge of the network and everything related to it.

Adsterra boasts 100% occupancy and competitive CPM for its ads. I don't know if they can guarantee 100% fill, or if they chose the data they used to back them up, but their fill rate is always high. Their FAQ boasts a 100% fill rate for all ad formats, which is impressive!

The network also pays great attention to security. Since pop-ups have traditionally been something of a spam, Adsterra wants to separate itself from this smallpox-riddled past. They offer many security and filtering features to ensure that malicious ads, bad ads, and malicious ads are blocked before they appear on your site. They have both an internal fraud detection system and a third party system to double down on security.

Security Notice

If by some loophole or by some lucky chance bad ads are shown, or if your site is showing ads that you do not want, for example, from a competitor, you can contact your personal manager to block this ad or advertiser. They will respond intelligently to such requests, as long as you do not abuse this feature.

Adsterra geo-targeting is great for advertisers, and a huge part of it being their end publisher. You can choose to show different ads for different segments of your traffic based on geo-targeted information. You do not need to claim that you live primarily in one country and you can accommodate audiences from different geographic backgrounds.

Adsterra also pays in various forms. You can receive payments via electronic payments, WebMoney, bank transfers, Paxum and PayPal. For those of you who love cryptocurrency, they've also started offering payments in the form of bitcoins. Payments are made on a NET15 basis.

Referral program Adsterra

Plus, if you're a marketer who enjoys working in the  Affiliate Marketing ‌  space,  Adsterra review ‌  has a referral program that you can use to make a little more money.

Possible disadvantages of the Adsterra

First of all, the minimum payout for publishers is somewhat high for the industry. You must earn $ 100 to receive payment by any payment method other than bank transfer. For wire transfers, a payout of at least $ 1,000 is required.

This means that it can take a while for small sites to receive a payout, and bank transfers are generally ineffective for most sites. There is also a $ 50 fee for wires. Bitcoin payments also have a minimum commission of 0.1%. Other payment methods may also have small fees, such as $ 1 per transaction for Paxum.

Adsterra payout example

Payments are made automatically when the payment threshold is reached or every 15 days, whichever comes later. This means that if you cannot regularly reach the pay threshold every two weeks, you will not be paid on a regular schedule. It can be a little inconsistent if you are relying on this money for future investments.

In fact, the traffic requirements, payout threshold, and other factors combine to make Adsterra less than ideal for low volume publishers. They are not as stringent as some of the high-performing ad networks that require millions of visits per month to grow. But they are not open to absolutely everyone, which means that they can be difficult to use: when you are still working on the site.

Unfortunately, for most of the major changes in ad implementation, publishers have to contact their personal manager. You can of course add and remove their ad code as you see fit. You can also manage basic information from the publisher's control panel. However, if you want to change the default frequency cap, blacklist certain advertisers, or make more serious changes to your account, you need to contact your personal manager.

The support team with the  Adsterra review ‌  is generally good and responsive, but they don't have a support channel via web chat. However, you can use Skype with them, and it usually serves the same purpose, so this is not a big drawback.

Summary:

Many users consider Adsterra a good medium to high tier ad network with a 4.6 on a five-point scale. This is not the best option for newbies or small publishers due to their traffic requirements and payment thresholds. Conversely, their performance tends to drop when you reach a certain level of site size, when your audience disables pop-ups. Just look at the numbers below to see its popularity:

  1. 25 billion impressions per month.
  2. 100K + successful campaigns.
  3. 248 geo coverage.
  4. More than 10 thousand direct publishers.

All in all, if you're looking for the best AdSense alternative, Adsterra is a great choice. It's also a great platform for people looking to advertise their ads to reach a wider audience.

It is recommended to use Adsterra in conjunction with at least one other network that specializes in display advertising. After all, your site will be able to sell ads directly at premium prices and you can opt out of other ad networks entirely, but until then, Adsterra is a pretty good option.

Adsterra Network Reviews 2021: Details, Pricing, & Features
Read Customer Service Reviews of adsterra.com – Trustpilot
 Adsterra Review: How Much Can You Make From Their Ads? Adsterra geo-targeting is great for advertisers, and a huge part of it being their end publisher. You can choose to show different ads for different segments of your traffic based on geo-targeted information. You do not need to claim that you live primarily in one country and you can accommodate audiences from different geographic backgrounds.



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