LearnWorlds vs Kajabi: Which Option to Choose?



LearnWorlds vs Kajabi: Which Option to Choose?

LearnWorlds and Kajabi are listed as the best and leading eLearning platforms on the market. While both offer an exclusive package for online educators and businesses, each has different capabilities and has something unique to offer.

There is no doubt that both are great choices when it comes to creating, hosting and selling your online courses, but which one beats which? If you want to know how the two platforms compare, then this is the in-depth guide for you.

LearnWorlds vs Kajabi is the premier learning platform for creating, managing and selling online courses. It surpasses Kajabi in most aspects of online learning and offers a high degree of branding and customization to represent your brand.

Kajabi is a one-stop marketing automation platform with additional capabilities to sell digital products and courses.

LearnWorlds focuses on providing an engaging learning experience, while Kajabi simply focuses on marketing and sales. In short, your choice is whether you are looking for a sales engine or a platform for educating people.

LearnWorlds is the choice of top course creators, picky educators, and serious corporate trainers who care about their students.

Overall, Kajabi is a good option if you are looking to sell an online course because it has powerful marketing features. But it lacks the eLearning customization options it offers when compared to LearnWorlds.

LearnWorlds vs. Kajabi: A Side-by-Side Comparison

Let's take a closer look at each platform below.

LearnWorlds is committed to improving online teaching practices for educators, professional trainers and companies. LearnWorlds clients are entrepreneurs, educators, and small and medium-sized businesses who value education and strive to offer the best learning experience to their students, clients and employees.

Kajabi strives to simplify all processes of any online business by helping entrepreneurs sell their products. Kajabi's clients are non-technical online course creators, digital entrepreneurs, small businesses, freelancers, creators, and solo instructors who want to sell and download courses in a simple format.

Course creation

In terms of the course creation process, LearnWorlds vs Kajabi offers a clearer path to how you can get started creating courses. Course creation is done by a wizard who prompts you to write down your course name, select an outline, and start uploading content.

Kajabi complicates things a bit by introducing posts and categories as lessons and modules, respectively, which become part of the course creation process. This is confusing for educators as it is designed for a variety of digital products and is not very suitable for online education.

When creating a course, both platforms offer basic functionality, unlimited hosting for videos, PDFs, and text. Here's a quick rundown on the common features of both course platforms:

  • Hosting video and content.
  • Droplet content.
  • Student discussions and community.
  • Downloadable content.
  • Embedded blocks and webinars (both with a third party solution).
  • Private courses.
  • Prerequisites.
  • Video captions.

Course creation in Kajabi is efficient and customizable, but when it comes to student interaction tools it is lacking compared to LearnWorlds.

Kajabi is missing an important feature as it does not create or issue any certificates for students. To submit course completion certificates using  Kajabi, ‌  you will have to use a third party tool like Accredible or Google docs.

LearnWorlds allows you to design and issue your own personalized digital certificates to your students, which can then be shared on social media or with an employer.

Likewise, LearnWorlds' most unique feature, interactive video, is both an educational and marketing tool that Kajabi lacks.

Grades and exams are also not a strong point for  Kajabi, ‌  as they do not allow you to add advanced quiz elements such as question banks, randomization or timed quizzes to them.

Other advanced educational features, including the ability to download SCORM and HTML5 content, provide the teacher with the ability to create online content with greater flexibility using the development tool. This is an important requirement for LMS and professional trainers.

LearnWorlds vs Kajabi is a clear winner in educational features and learning experience.

Website, landing page builder and design

When choosing a course platform, another important part of your research should include website features and design. Both LearnWorlds and Kajabi offer an easy-to-use system for creating, customizing and labeling your eLearning website. So both offer possibilities where you:

  1. Create and edit landing pages.
  2. Create a website.
  3. Write a blog.
  4. Edit html / css.
  5. Connect your personal domain - www.yourwebsite.com or course.yourwebsite.com.
  6. Free SSL certificate.
  7. Customize your font.
  8. Select capture zones.
  9. Design templates, etc.

However, there are a few differences when you dig into the details of what each platform actually offers:

Both Kajabi and LearnWorlds give you tons of options to create your website with pre-built templates to help you design and further customize the look and feel.

Despite the core functionality, the implementation on the two platforms is very different. It all depends on which one you prefer to use. And which options are best for your business.

The real difference lies in the “white labeling”. With both LearnWorlds and  Kajabi, ‌  you can use your own website or domain to connect your school / academy, and you have different levels of white labeling on your website - removing the platform name and displaying only your brand.

But the LearnWorlds project goes beyond  Kajabi, ‌  offering email notifications as well as social media login.

Another major difference is that LearnWorlds vs Kajabi offers branded mobile apps as an add-on for each account and removes the LearnWorlds branding from it.  Kajabi, ‌  on the other hand, runs a 'marketplace' style app where all accounts can share access to their students through the app.

Another major issue is email notifications. Emails that are sent arrive in their own domain with a change in the sender's name - for example, @ t.kajabimail.net, which makes them not entirely white.

LearnWorlds offers and offers a full option (White Label) with social media accounts and email notifications that are branded by the client.

Sales, e-commerce and marketing functions

When everything is set up and ready to go, you will need to start promoting your courses. Here LearnWorlds and Kajabi share the most common features with minor differences.

Both platforms have checked all the boxes for the basic functions required to promote and sell your online courses, for example:

  • Connection of a payment gateway and instant access to your funds.
  • Several payment methods.
  • Membership / Subscriptions.
  • Coupons, discounts and promotions.
  • Integration with marketing tracking and analytics tools.
  • SEO-optimization.
  • Course duration.
  • Affiliate reporting.
  • VAT handling through Stripe & Quaderno Integration.

Both LearnWorlds and Kajabi offer similar e-commerce features, making it easier to sell online courses. They both offer multiple payment methods such as memberships and subscriptions, coupons, SEO, and  Affiliate Marketing ‌  opportunities.

The difference lies in the features of email marketing. Kajabi have an advantage here as they are a great all-round marketing automation tool. They have built-in email marketing capabilities, sales funnels, and event-driven automation.

Marketing Pipelines (Sales Pipeline Builder) is one of their core features that help you easily connect landing pages to sales and checkout pages, making the process easier for course creators.

Kajabi benefits from the ability to promote and  sell online courses ‌  through more advanced email and automation features.

Payment gateways

By selling online courses, you should also be able to get paid. The payment gateway is an extremely important part of what payment processing offers. Both platforms offer multiple payment gateways. Both offer Stripe and PayPal integrations, but the similarities end there.

School administration and safety

LearnWorlds and Kajabi offer many options for managing and reporting learners, such as:

  • Dashboards.
  • Sales reporting.
  • Data export.
  • Reporting and analytics.
  • Handmade set of students.
  • Bulk loading of students.
  • Monitoring student progress.
  • User administration (resetting passwords, changing email, etc.)
  • Customizable registration fields.
  • Change of language.

LearnWorlds takes administration and security into account and marks them with special options. To do this, take some extra precautions by offering more control, customization options, and protection of all data.

Pricing & Plans: LearnWorlds vs Kajabi Offers Best Value For Money

Last but not least, the price. LearnWorlds pricing offers a lower entry threshold of $ 29, while Kajabi starts at $ 119 (monthly payments), which is a huge difference.

At a higher level, LearnWorlds costs $ 299 per month and Kajabi costs $ 399 per month. Additionally, LearnWorlds comes with Enterprise pricing, which requires a quote but Kajabi does not.

Many customer reviews claim Kajabi's plans are expensive to start with. Even the basic Kajabi plan only includes 3 products. This means that you can create up to 3 courses. This limits to 1000 active members and does not offer 24/7 live chat support - unlike other paid plans. LearnWorlds has no limit on the number of courses you can create.

LearnWorlds vs Kajabi each plan offers more options at a better price, and it's much more cost effective!

Kajabi vs. LearnWorlds | G2



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